{"id":7910,"date":"2015-04-01T17:44:48","date_gmt":"2015-04-01T08:44:48","guid":{"rendered":"https:\/\/designmadeinjapan.com\/?p=7910"},"modified":"2015-04-01T17:44:48","modified_gmt":"2015-04-01T08:44:48","slug":"packaging-tohoku-products-deliciously-delightful","status":"publish","type":"post","link":"https:\/\/designmadeinjapan.com\/magazine\/graphic-design\/packaging-tohoku-products-deliciously-delightful\/","title":{"rendered":"Packaging Tohoku Products \u2013 Deliciously Delightful"},"content":{"rendered":"

The Tohoku Bureau of Economy, Trade and Industry<\/em> and the Japan Graphic Designers Association<\/em> (JAGDA) recently\u00a0made efforts to promote the strengths and charms of the Tohoku region through the power of design. In a design competition they called for new package design ideas for 10 products of 10 unique Tohoku companies, in an attempt to promote and commercialize some of them better.<\/p>\n

This exhibition showcases select 270 works by designers all over Japan. It was originally held in Sendai last year and was on traveling exhibit in Tokyo<\/a>\u00a0which just came to a close. All packaging designs on display belong to one of the following product categories:<\/p>\n

    \n
  1. 100% Sparkling Apple Juice<\/li>\n
  2. Dried Sweet Potato<\/li>\n
  3. Ponzu Sauce<\/li>\n
  4. Salted Cod Roe<\/li>\n
  5. Shark Fin Soup<\/li>\n
  6. Salted Fish Guts<\/li>\n
  7. Ramen with Mackerel Soup<\/li>\n
  8. Tomato & Plum Wine Jelly<\/li>\n
  9. Edamame (boiled\u00a0soybeans)\u00a0Chocolate<\/li>\n
  10. Beef Stew<\/li>\n<\/ol>\n

    When looking at the packaging ideas one has to keep in mind that the designers also had to follow certain requests and guidelines from the commissioning Tohoku companies. The interesting part of this exhibition was to compare how differently each designer handled the packaging design solutions for each product.<\/p>\n

    \"Tohoku_Packaging_Design\"
    100% Sparkling Apple Juice<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    100% Sparkling Apple Juice<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    100% Sparkling Apple Juice<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    100% Sparkling Apple Juice<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Beef Stew<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Beef Stew<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Ramen with Mackerel Soup<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Ramen with Mackerel Soup<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Ramen with Mackerel Soup<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Ramen with Mackerel Soup<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Edamame Chocolate<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Edamame Chocolate<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Ponzu Sauce<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Ponzu Sauce<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Ponzu Sauce<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Ponzu Sauce<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Ponzu Sauce<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Shark Fin Soup<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Salted Fish Guts<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Salted Fish Guts<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Dried Sweet Potato<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Dried Sweet Potato<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Dried Sweet Potato<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Dried Sweet Potato<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Tomato & Plum Wine Jelly<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Salted Cod Roe<\/figcaption><\/figure>\n
    \"Tohoku_Packaging_Design\"
    Salted Cod Roe<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

    Exhibition round-up of a design competition promoting products from the Tohoku region in Japan through new packaging design. <\/p>\n","protected":false},"author":30,"featured_media":7945,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53,58,64,76,57],"tags":[751,749,358,507,750],"coauthors":[527],"yoast_head":"\nPackaging Tohoku Products \u2013 Deliciously Delightful<\/title>\n<meta name=\"description\" content=\"Exhibition round-up of a design competition promoting products from the Tohoku region in Japan through new packaging design.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/designmadeinjapan.com\/magazine\/graphic-design\/packaging-tohoku-products-deliciously-delightful\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Packaging Tohoku Products \u2013 Deliciously Delightful\" \/>\n<meta property=\"og:description\" content=\"Exhibition round-up of a design competition promoting products from the Tohoku region in Japan through new packaging design.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/designmadeinjapan.com\/magazine\/graphic-design\/packaging-tohoku-products-deliciously-delightful\/\" \/>\n<meta property=\"og:site_name\" content=\"Design Made in Japan\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/designmadeinjapan\" \/>\n<meta property=\"article:published_time\" content=\"2015-04-01T08:44:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/designmadeinjapan.com\/wp-content\/uploads\/2015\/04\/cover_packaging_tohoku_products_japan_design.gif\" \/>\n<meta name=\"author\" content=\"Benjamin Thomas\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" 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